About Startup Dials
Not Just Another Agency
Not every product deserves to exist, and not every founder is ready to do the hard work of building a real brand. We partner with hardware founders who are committed to creating products that genuinely improve lives—and who are willing to challenge assumptions, test relentlessly, and build for the long term. Success requires chemistry. We believe in straight talk, mutual respect, and teams that show up fully. If drama, excuses, or cutting corners are your style, we're not your agency.
Our Founder
Hi, I’m Anna, a fractional CMO helping consumer tech founders launch, grow, and scale their business in North America.
For over 8 years, I’ve successfully launched 20+ smart home and kitchen products and brands, scaling from crowdfunding to retail across the US. My 17 years living in China helps me understand tech founders on a deeper level, while working closely with US consumers creates the perfect overlap, bringing the 2 worlds together.
Sounds Familiar?
3 Expensive Mistakes That Kill Your US Market Entry
If you are guilty of these mistakes, we need to talk.








